
We are thrilled to be included in the 2012 TR50, Technology Review‘s annual list of the world’s most innovative technology companies!
Technology Review‘s Editor in Chief and Publisher Jason Pontin says, “Bluefin Labs is giving us a whole new approach to the thorny problem of measuring audience size and engagement for television shows. Its key innovation is its ability to translate and condense the welter of commentary on social media sites into meaningful information.”
This is Technology Review‘s third annual list of the most innovative companies in the world. Spanning energy, computing, the Web, biomedicine, and materials, each company included in the 2012 TR50 has been evaluated based on its business model, strategies for deploying and scaling up its technologies, and the likelihood of success. Bluefin is profiled in the Web & Digital Media category alongside Dropbox, Facebook, Google, OnLive, Safaricom, Spotify, Twitter, and Zynga in the March/April issue of Technology Review, and we’re featured on their website here.
What’s a TR50 company? According to their website, “it is a business whose innovations force other businesses to alter their strategic course. TR50 members are nominated by Technology Review’s editors, who look for companies that over the last year have demonstrated original and valuable technology, are bringing that technology to market at a significant scale, and are clearly influencing their competitors.”
Bluefin was also featured in Technology Review‘s Social TV analytics cover story in the December 2011 issue. It’s a fabulous read by David Talbot, and you can download the pdf here.
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The 54th Annual Grammy Awards: A New Social TV Record
Last week we saw explosive growth in social TV with a record-breaking 12.2 million social media comments during the Super Bowl. The trend continued last night with the 54th Annual Grammy Awards setting a new record of 13 million comments – a 2,280% year over year growth from the 2011 Grammy Awards, which had 546K comments.
So what got people commenting last night? The first big spike in responses occurred when Chris Brown took the stage, though much of the sentiment was negative and related to past domestic abuse issues. After that, Adele was a popular topic with people tweeting up a storm during her 10pm performance. When she won Album of the Year for “21″ at 11:20pm, the comments poured in with 489K responses over a five minute period.
More social TV metrics for the Grammy Awards available in the infographic below.
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